The Lower Eastern Times Opening The Third Eye
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A new survey shows that over a quarter of Kenyans downsized to more affordable rental housing in 2025 as households responded to growing financial pressure.
The Old Mutual Financial Wellness Monitor reveals that 27 per cent of respondents moved to cheaper homes, while 22 per cent opted for lower-cost brands when shopping.
Another 20 per cent switched to more affordable mobile and data plans.
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According to the report, 19 per cent of families transferred their children to less expensive schools, while 18 per cent either cancelled or reduced their TV and streaming services. A similar number postponed major purchases.
Additionally, 16 per cent halted their investment contributions, 12 per cent reduced spending on domestic help, and 11 per cent delayed travel plans or holidays.
The findings highlight the various cost-cutting strategies households are adopting as they focus on meeting essential needs.
