There is a subtle but powerful branding strategy that many motorists encounter daily without necessarily thinking about it. It lies in how TotalEnergies brands its petrol stations across Kenya. Unlike many fuel stations that simply display their corporate logo, TotalEnergies takes branding a step further by adding the name of …
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The Environment and Land Court in Nairobi has dismissed a constitutional petition filed by TotalEnergies Marketing Kenya PLC and Gapco Kenya Limited, finding that the dispute should have been pursued through a regular civil lawsuit rather than a constitutional claim. In his decision, Justice J.G. Kemei upheld a preliminary objection …
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Swedish-Kenyan electric vehicle (EV) manufacturer Roam has opened its latest funding round to private investors for the first time, enabling individuals to purchase company shares via a crowdfunding campaign on Crowdcube, Europe’s largest equity crowdfunding platform. This initiative is part of Roam’s Pre-Series B round, previously reserved for institutional investors, …
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The Lower Eastern Times Opening The Third Eye